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Publications & studies

Thinking for intermediary businesses

Books, magazine, columns and studies by Institut Ritter.

Publications & studies

Knowledge that shapes the industry

Six books by Steffen Ritter, published by Springer Gabler and GABAL among others, the Unternehmer-Ass magazine, first published in 1999, and regular columns: the thinking behind our programmes.

  • Book Das Unternehmen Agentur Springer Gabler · 4th ed. 2013
  • Book Die Entwicklung Ihres Unternehmens Springer Gabler · 2nd ed. 2013
  • Book Ritters 10×10 Springer Gabler · 2nd ed. 2012
  • Book Verkaufen kann von selbst laufen GABAL · 2014
  • Book Selbstbewusstsein GABAL · 2016
  • Book Automated Sales USA · 2018
  • Magazine Unternehmer-Ass magazine first published 1999, quarterly for many years
  • Column Ritter column in AssCompact monthly
  • Article Articles in Versicherungsmagazin
  • Podcast Interviews with Versicherungsbote and Versicherungsfunk 2026

Studies The Institute's analyses and studies, for example from the Unternehmer-Ass, are published here. Organisations receive individual analyses as part of a partnership.

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